CONSUMING KIDS: THE COMMERCIALIZATION OF CHILDHOOD with MELODY ELDER M.A. Ed. of Awakened Heart Parenting
This workshop is open to the community. You do not need to be enrolled to attend.
Tuesday, May 1, 2012 from 6:30 PM to 8:30 PM (PT)
Redondo Beach, CA
Consuming Kids throws desperately needed light on the practices of a relentless multi-billion dollar marketing machine that now sells kids and their parents everything from junk food and violent video games to bogus educational products and the family car. Drawing on the insights of health care professionals, children’s advocates, and industry insiders, the film focuses on the explosive growth of child marketing in the wake of deregulation, showing how youth marketers have used the latest advances in psychology, anthropology, and neuroscience to transform American children to one of the most powerful and profitable consumer demographics in the world. Consuming Kids pushes back against the wholesale commercialization of childhood, raising urgent questions
about the ethics of children’s marketing and its impact on the health and well-being of kids.
For Additional Information, visit http://www.awakenedheartparenting.com